SITE MERCHANDISER & CONTENT SPECIALIST
JOCKEY is currently seeking a Site Merchandiser & Content Specialist to join our corporate International division to deliver a best-in-class customer experience on Jockey’s international eCommerce sites. This full-time position is based in our corporate office, located in Kenosha, WI (between Milwaukee, WI and Chicago, IL), reporting to our Director of Brand Marketing – Europe & International. Experience the opportunity to own the eCommerce site experience - including site merchandising, copy communication, promotional/marketing development and execution, and product/site analytics (i.e., sales, Google Analytics, customer reviews), partnering with our corporate eCommerce digital marketing initiatives and team members.
In this role, you will:
- Merchandise eCommerce sites to deliver a compelling product experience through simple, intuitive category navigation and clear, accurate product details.
- Work with Item Data Specialist to help review and guide execute addition of product data on Jockey Germany, UK, and aggregator sites.
- Evaluate partner web sites for accurate and consistent product representation, present opportunities for improvement to the international team.
- Utilize site analytics and customer reviews to understand impact to product performance. Apply learnings to future concepts, linking and sorting.
- Implement browse page (category, department, etc.) and internal search page sort and navigation strategy.
- Partner with Director and freelance designer as needed to update site imagery (home page/department page/etc.) and provide optimize landing destinations.
- Partner with corporate eCommerce search, PPC marketing team and external agency in Europe to facilitate the execution of the paid search strategy.
- Assist with planning e-mail marketing calendar; select products to promote via email; identify cross-sell/up-sell products and apply them to relevant product pages.
- Assist with digital asset creation via corporate eCommerce agile process in Jira.
- Create product shot lists for the season and partner with internal/external partners to ensure product images and videos accurately communicate product benefits.
- Assist with social media strategy and execution.
- Write compelling copy for e-mail marketing campaigns and work closely with email graphic design to produce and launch campaigns.
- Work with search team to create engaging SEM and SEO copy.
- Implement seasonal promotion strategies (including markdown, multi-price products, and outfit/bundle savings).
In return, we ask for:
- Bachelor's degree in Business, Marketing, Fashion Merchandising, or a related field.
- 4-6 years relevant experience (experience in a retail industry a plus).
- Demonstrated logical analysis and problem-solving skills.
- Experience using analytical tools to measure performance, determine improvements and innovations, and make adjustments accordingly.
- Flexible and adaptive to changing priorities; ability to organize and prioritize workload to meet deadlines.
- Ability to build and maintain productive relationships with peers and cross-functional teams.
- Proven ability to consistently prioritize and manage both workload and processes to meet objectives.
- Strong process orientation and ability to understand system dependencies.
- Experience communicating and presenting to various roles within an organization.
In return for your expertise, JOCKEY offers a competitive and comprehensive flexible benefits package which includes Medical/Dental/Life/Vision, 401(k), educational support, paid Volunteerism program, fitness club discounts, onsite health & wellness programs, generous employee discounts, a business casual work environment, a challenging work environment, summer hours, and exciting career growth opportunities! Follow us on LinkedIn and stay connected.
Jockey International, Inc., and its subsidiaries, provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics.
We are committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need assistance or an accommodation due to a disability, you may email us at human_resource@jockey.com, call us at 262-658-8111, or send a facsimile request to 262-653-3014.